One Year After Swiss Banking Drama, Credit Suisse’s Collapse Has Been UBS’s Gain

Who had the better deal: JPMorgan buying First Republic Bank or UBS’ Credit Suisse acquisition? Both have seen gains of over 40% since their respective deals, so it’s a close one. Last March, 167-year-old Credit Suisse failed as rumors and social media drama sparked a bank run at Switzerland’s second-largest bank. Billions fled, forcing the Swiss government to bail it out and sell it to the highest bidder.
Unreal deal: One year after acquiring Credit Suisse for just $3.2B (down 97% from its peak valuation) in what bankers now call “the deal of the decade,” UBS is reaping the benefits of its enormously lucrative acquisition. With a $1.6T balance sheet (double that of the Swiss economy) and over $5.5T in assets under management (AUM), UBS has become one of the world’s largest systemically important banks.
With no other struggling Swiss banks to consume, UBS will have to look elsewhere. In 2023, UBS received the bulk of its revenue (52%) from wealth management — juiced up thanks to Credit Suisse’s rolodex of high-net-worth clients, which have added over $60B to the company’s AUM. Now, UBS hopes to grow even faster by becoming the bank of choice for wealthy US clients.
All roads lead to America: While it aspires to become “the world’s leading global wealth manager,” the company will have to expand its investment banking business to compete in the US — where it hopes to become the sixth-largest player. However, other European banks have tried (and failed) to compete with JPMorgan and Goldman Sachs, which could complicate its big expansion dreams.