IMAX Teases Beefy 2025 Slate, Overseas Success After Strong Close to 2024
After years of betting on movie theatre giant AMC, retail investors are casting aside their Superstonk rivalry with “the suits” and embracing a new big screen obsession — IMAX. The enterprise behind the world’s largest screens, high-quality projectors, and the quintessential moviegoing experience is up 66% over the past year one of the best-performing companies in the entertainment business.
- IMAX makes the majority of its money by installing theatre systems that support its proprietary film technology — gleaning a percentage of all ticket sales from the films screened on those systems.
- In spite of a slower year at the box office, IMAX closed out its year with an 8% year-over-year increase in revenue, with its gross margin at 52.2%.
The future that has everybody excited… IMAX’s full-year 2024 revenue and margins were lower than in 2023, but its strong close to 2024 has excited investors. This year, IMAX intends to keep its silver screen showing, anticipating $1.2B in box office receipts this year from a robust slate of films. Among them are the third “Avatar” film, new “Mission Impossible” and “Jurassic Park” installments, and others. Further, IMAX’s expansion overseas in China has already begun to bear fruit, with a box office record for “Ne Zha 2” surpassing its previous IMAX release in the country.
